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Hotel Phone Systems Types

Almost every hotel has one: a private branch exchange (PBX), telephone switching equipment that routes and processes calls using the public telephone network, facilitating commonly available features like voice mail, call forwarding and intercom. In hotels, PBX systems manage the thousands of telephone activities throughout the building each day, and are often integrated with important guest service applications such as Property Management Systems (PMS) and Customer Service Automation (CRM). While these behind the scenes activities are invisible to guests, the PBX is critical to the daily operation of the hotel. Today’s hotel guest expects an ever-increasing array of communication services, from email to fax, and hotels must meet the competitive challenge with the best possible technology.

IP PBX systems, which have taken hold among enterprise users, are becoming the new epicentre of services at hotels. With an IP PBX, features such as real-time billing and intelligent speech recognition are simplifying guest services and check out. As adoption of this technology moves forward, however, hotels are challenged to find the right migration path from a traditional to an IP PBX. Deploying an IP PBX is a significant undertaking, and hotels should consider how their trusted applications will integrate with the IP PBX. The IT and MIS staff of hotels should know that there are several options to choose from when deciding to make the transition to IP telephony.

Hotel and motel phone systems are typically PBX systems. PBX phone systems consist of telephone hardware and switches, typically stored in a telecom cabinet at your hotel, to process calls. A standard hotel PBX phone system has all of the features you'd expect. In addition to making and receiving standard voice calls, hotel PBX phone systems offer voice mail, auto attendant, dial by name/extension, music on hold, and more.

Another option that is becoming much more popular in hospitality is the IP phone system. IP phone systems are a completely digital version of PBX systems that allows your hotel phone system to be run over an internet protocol network (typically broadband but wireless is also possible). This allows for not only voice over internet protocol (VoIP) phone calls—which can greatly reduce long-distance calling costs—but also a long list of sophisticated functions. By using a hotel IP phone system that can connect directly with hotel management systems and replacing traditional phones with IP telephone handsets, you and your guests will be able to enjoy such functions as:

Checking in and out of rooms
Room moves
Guest contact management
Guest messaging
Storing details and preferences of frequent guests/VIP
Video and conference calling

A hotel or motel phone system that offers such advanced features will certainly be viewed favorably by guests, and you may offer some of them as free services. But, from a business point of view, hotel VoIP phone systems also represent huge revenue opportunities through advertising, fees and referral commissions.

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